A Future for Locle in Mobile Coupons
Comments Off March 2nd, 2009 in News
Pat Phelan from MaxRoam (Cubic Telecom) sees where Locle is going, in relation to monetizing user location: bargains. Or in industry speak: location-and-time based coupons.
http://patphelan.net/why-mobile-coupons-will-be-huge-in-the-next-18-months
Locle looks to third-party networks such as Ocode and Yoose to supply the coupon campaigns, passing the campaign to the relevant audience and sharing the payout.
However, it’s companies like NearbyNow who are best positioned to deliver the scale needed.
